CODE CRAYON is participating in the 2025 Broadcast Worldwide (BCWW), held at COEX Seoul, to showcase its Software-as-a-Service (SaaS) solution, Shortime Studio.

In September 2024, CODE CRAYON successfully launched the global short-form platform Shortime, which quickly achieved strong results. Shortime is a streaming platform that delivers K-drama content in episodes of around 90 seconds, receiving an enthusiastic response from audiences both in Korea and abroad.

The newly unveiled Shortime Studio is a SaaS solution developed based on this success story. It enables anyone with content IP to build and operate their own streaming app without the need for separate development processes.

In particular, it provides the same proven UI/UX and retention features from Shortime, along with a one-stop management system covering content uploads, operations and analytics, and global streaming infrastructure. With this, drama and entertainment production companies, MCNs, individual creators, as well as global content providers (CPs) can easily enter the global market.

A CODE CRAYON representative stated, “Shortime Studio is designed to empower anyone with core content to step up as a streaming operator in the global market. Through this launch, we aim to grow together with a diverse range of partners.”

Meanwhile, Shortime Studio is set for official release at the end of this month and is currently recruiting partners. It is drawing significant industry attention for enabling immediate content monetization without the burden of app development costs or royalties.

Source: Digital Times